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|a 658.8
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|a Marketing turístico
|
| 250 |
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|a 5a. ed.
|
| 260 |
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|a Madrid :
|b Pearson ;
|b Prentice Hall,
|c 2011.
|
| 300 |
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|a xxvi, 797 p. ;
|c 25 cm.
|
| 500 |
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|a Bibliografía al final de capítulos
|
| 650 |
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4 |
|a MERCADOTECNIA
|9 10746
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| 650 |
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4 |
|a TURISMO
|9 6559
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| 700 |
1 |
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|a Kotler, Philip
|d 1931-
|9 10745
|
| 700 |
1 |
|
|a García de Madariaga Miranda, Jesús
|9 60742
|
| 700 |
1 |
|
|a Flores Zamora, Javier
|9 60743
|
| 700 |
1 |
|
|a Bowen, John T.
|9 60744
|
| 700 |
1 |
|
|a Makens, James C.
|9 60745
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| 942 |
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|c 76
|d MARIA VICTORIA SOMOZA
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