|
|
|
|
| LEADER |
00000nam a2200000 a 4500 |
| 003 |
AR-LpUFIB |
| 005 |
20250423182939.0 |
| 008 |
230201s1997 xxua r 000 0 eng d |
| 020 |
|
|
|a 0 471 17295 2
|
| 024 |
8 |
|
|a DIF-M1993
|b 2072
|z DIF001897
|
| 040 |
|
|
|a AR-LpUFIB
|b spa
|c AR-LpUFIB
|
| 100 |
1 |
|
|a Bayne, Kim M.
|9 45697
|
| 245 |
1 |
0 |
|a The Internet marketing plan
|
| 260 |
|
|
|a Nueva York :
|b [S.n.],
|c 1997
|
| 300 |
|
|
|a xx, 379 p. : il. ;
|c 24 cm.
|
| 505 |
0 |
|
|a Part 1. Creation : Building your Internet marketing plan -- Part 2. Implementation : Fitting the Internet in your marketing communications mix -- Part 3. Evaluation: Reviewing achievements and improving future performance -- App. A. Internet marketing plan -- App. B. Marketing plan software -- App. C. Periodicals covering the Internet and marketing.
|
| 650 |
|
4 |
|a INTERNET
|9 9184
|
| 650 |
|
4 |
|a MARKETING
|9 9494
|
| 942 |
|
|
|c BK
|
| 952 |
|
|
|0 0
|1 0
|4 0
|6 H43_BAY
|7 0
|9 75921
|a DIF
|b DIF
|d 2007-05-03
|i DIF-02836
|l 0
|o H.4.3 BAY
|p DIF-02836
|r 2025-03-11 17:02:26
|w 2025-03-11
|y BK
|
| 999 |
|
|
|c 51807
|d 51807
|
