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| LEADER |
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AR-LpUBP |
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20231114181123.0 |
| 007 |
ta |
| 008 |
050808s1970 mx g 000 0 spa d |
| 040 |
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|a AR-LpUBP
|b spa
|c AR-LpUBP
|
| 080 |
|
|
|a 381.7
|
| 100 |
1 |
|
|a Ferber, Robert
|e comp.
|9 20141
|
| 245 |
1 |
0 |
|a Estudios fundamentales de mercadotecnia
|
| 260 |
|
|
|a México :
|b Herrero,
|c 1970.
|
| 300 |
|
|
|a 645 p. :
|b diagrs., tablas ;
|c 23 cm.
|
| 500 |
|
|
|a Bibliografía al final de capítulos
|
| 650 |
|
4 |
|a MERCADO
|9 20138
|
| 700 |
1 |
|
|a Villegas García, Carlos
|e tr.
|9 4867
|
| 700 |
1 |
|
|a Martínez Cano, Sergio
|e rev. téc.
|9 4864
|
| 700 |
1 |
|
|a Rodríguez Díaz, Fernando
|e rev. téc.
|9 20142
|
| 942 |
|
|
|c BK
|
| 952 |
|
|
|0 0
|1 0
|2 udc
|4 0
|6 BC_3817_FER_EJ_1
|7 0
|9 29496
|a DUN
|b DUN
|c BC
|d 2023-07-10
|i 426771
|l 0
|o BC 381.7 FER ej. 1
|p DUN426771
|r 2023-07-10 20:21:06
|w 2023-07-10
|y BK
|
| 999 |
|
|
|c 19102
|d 19102
|
| 988 |
|
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|d CLI CLI
|
