Data science for business : what you need to know about data mining and data-analytic thinking

Detalles Bibliográficos
Autor Principal: Provost, Foster
Otros autores o Colaboradores: Fawcet, Tom
Formato: Libro
Lengua:inglés
Datos de publicación: Sebastopol : O'Reilly Media, 2013
Temas:
Acceso en línea:Consultar en el Cátalogo
Notas:Incluye índice y bibliografía.
Descripción Física:xxi, 386 p. : il.
ISBN:9781449361327
Tabla de Contenidos:
  • Preface
  • 1. Introduction: Data-Analytic Thinking
  • 2. Business Problems and Data Science Solutions
  • 3. Introduction to Predictive Modeling: From Correlation to Supervised Segmentation
  • 4. Fitting a Model to Data
  • 5. Overfitting and Its Avoidance
  • 6. Similarity, Neighbors, and Clusters
  • 7. Decision Analytic Thinking I: What Is a Good Model?
  • 8. Visualizing Model Performance
  • 9. Evidence and Probabilities
  • 10. Representing and Mining Text
  • 11. Decision Analytic Thinking II: Toward Analytical Engineering
  • 12. Other Data Science Tasks and Techniques
  • 13. Data Science and Business Strategy
  • 14. Conclusion
  • A. Proposal Review Guide
  • B. Another Sample Proposal
  • Glossary
  • C. Bibliography
  • Index