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| LEADER |
00000nam a2200000 a 4500 |
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AR-LpUFA |
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20250311151300.0 |
| 008 |
230201s1993 ag r 000 0 spa d |
| 020 |
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|a Floch, Jean-Marie
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| 245 |
1 |
0 |
|a Semiótica, marketing y comunicación :
|b Bajo los signos, las estrategias
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| 250 |
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|a 1a.ed.
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| 260 |
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|a Barcelona :
|b Paidós,
|c 1993
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| 300 |
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|a 255 p. ;
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|a Marketing
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|a Comunicación
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|a Semántica estructural
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| 942 |
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|y BK
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| 999 |
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|c 44374
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